MLP 056: How Leaders Can Go Beyond SMART Goals with Martin Parnell

SMART goals are those which follow the rules of the acronym; that is, they are (S)pecific, (M)easurable, (A)chievable/attainable, (R)elevant, and (T)ime-bound. The system is very useful in simplifying goal-setting into a more exact science, and stops us from the type of fanciful thinking that leads to unrealistic goals. Sometimes, however, you need fanciful thinking; sometimes you [...]